6-Month Internship – Marketing Project Manager – Consumer Products Division – January 2022

Description :

Description du poste et missions
Discover the Consumer Products Division

Beauty for all is our mission. At Consumer Product Division, we embrace and enhance emerging trends or needs to create the most relevant beauty products and experiences, making them accessible to everyone.

Our brands are distributed on the fast, versatile and engaged mass-market and offer a wide range of skincare, haircare, make-up, coloring, hygiene and perfume products.

Whether you want to have a real impact on brands, which account for 50% of L’Oréal turnover, or you want to see your products come to life on the shelves of your next-door supermarket and on your favorite e-shop in 6 months, our division is made for you !

Brands: L'Oréal Paris, Garnier, Maybelline New-York, NYX Professional Make-Up, Saint-Gervais Mont Blanc, Mixa, Essie, La Provençale BIO, Mennen, Puma, Cadum, Ushuaia, Narta, DOP, Franck Provost, Dessange, Eau Jeune, Bien-Etre, Savon Le Naturel - and many more !

Our International brands are looking for courageous minds, challenging innovators and strategic out-of the-box thinkers.

We offer more than 60 inspiring internship opportunities with very rich and different missions/responsibilities for you to get the perfect match with your career aspirations.

So what does your Job look like?

"Marketing” is a big word, especially in a Group like L’Oréal and especially in a competitive and fast-moving environment, such as the beauty & cosmetics market. So what does that mean now concretely?

Below you will find the main missions that L’Oréal can offer to you, knowing that it is also up to you to give your missions your own personal touch.

· Development Marketing Strategy As a project manager for marketing developement you will be at the heart of creating concepts, starting with a blank piece of paper, imagining the next launches of innovative products and services that respond best to our consumers needs, while being the guardian of the brands’ DNA. At the same time, you are responsible for the analysis of the brands performance, to be the eyes and ears of our competitors’ activities and a partner in crime for the different markets all over the world.

· Operational Marketing Strategy Who says operational marketing says business proximity, launch strategy and strong partnership with our sales forces. As an operational marketer, you collaborate strongly with the international development teams, while adapting the assets to best fit to your market needs. You will have the role of a business developer, responsable for your brands performance, trusted advisor to your stakeholders and creative mind, imagining the best solutions for your market. This role can be on different levels: on Country level (responsible for the french market), on Zone level (for specific geographical zones, such as Eastern or Western Europe) or on Travel Retail level (looking after our retail assets in airports and train stations).

· Zone Countries Marketing Strategy (Western Europe, Eastern Europe, Asia) Within your marketing team and in close collaboration with countries and Development Marketing teams, your missions will include Business analysis (tracking competitor’s activity :product launching, advertising, promotions, etc.; monthly sell-in/sell-out report for the brand in your Zone markets and analysis of the consumers challenges regarding their complexity and diversity). Your role is also about interact with countries of your zone (Stretching contact provide them support in their strategies for new product launching, concepts, packaging, communication, etc.) and bring to your team the Market Intelligence & Consumer Insights (analysis of a complex market, benchmark on the digital best practices, analysis of the consumers’ needs and specificities, recommendation on 360 plans)

Profil du candidat
Expérience souhaitée : Etudiant / En formation
Diplôme requis : Bac + 4