Job - Operational Marketing (Generic offer)

Description :

Description du poste et missions
Before starting … How do our recruitment process look like?

1°/ After applying to the offer by filling your CV information

2°/ If your CV is selected, you will be invited for an Exploratory Recruitment Interview (individual one). The recruiter you meet with be getting to know you better so he/she can capture the métier, division, brand and finally the mission in which you will be able to better express your potential.

3°/ Finally, if the exploratory interview is positive, you will get an interview with the HR Manager of the division for a specific role to convince him/her that you are the best fit! If you are successful, then you will be invited for an interview with your potential future Team.



Dive into the life of our divisions

As a pure player, L’Oréal intends to offer the right product to the right consumer, through different paths. Whether you like to buy your beauty products in supermarkets, pharmacies, hairdressers, perfumeries or even online, L’Oréal will have a various range of products to propose to you:

Consumer Product Division : embrace the universe of a fast-paced environment which accounts for 50% of L’Oréal turnover and have an impact on the products you will see on the shelves of your next-door supermarket
Luxury Division : high-quality formulas, breath-taking experiences, premium and personalized products are the key for the timeless success of our 22 international luxury brands
Active Cosmetics Division : health is the future of beauty. Turning science into beauty is the mantra of our 6 Active Cosmetics brands, and this has been made possible thanks to our powerful innovation & the passion of our professional experts such as dermatologists, pharmacists and medical advisers.
Professional Products Division : the historical division of L’Oréal is now all about transformation, disruptive trends and colorful creativity. Our brands from Professional Products Division live through the expertise of our hair dressers & beauty specialists, distributing our 10 diverse brands through beauty and hair salons



So what does your Job look like?

Orchestrate launches and promote the growth of the pillars through its product, market and consumer expertise, in order to contribute to the growth of the brand and the development of consumer relations.

- Collect and analyze consumer, market and competitor insights on its products to make recommendations to management

- Manage launches, maintain growth on pillar products and animate the back catalog

- Propose and implement marketing mix strategies (IMC / 360 / Digital / Retail) to create integrated consumer experiences, engaging and consistent with the brand

- Adapt communication media (image, digital, point of sale)

- Mobilize and collaborate with other services (trade, logistics, education, etc.) and agencies to ensure the success of marketing strategies; meet deadlines

- Make recommendations to management on its category(ies) based on its expertise of consumers, markets and competitors (launch report, strategic note, etc.)

- Manage the PPP budget of the product(s) and ensure that sales forecasts are accurate

- Prepare and write clear messages for presentations for senior management



You have …

MARKET & CONSUMER INSIGHT

• Identifies the market levers

• Translates trends and consumer knowledge into insights



BRAND DEVELOPMENT

• Has a strategic brand vision

• Imagine innovative products and services

• Develops effective integrated campaigns

• Integrates retail and shopper expertise into its actions



EXCELLENCE IN ACTIVATION

• Lead projects with agility and rigor

• Integrates the challenges of sustainable development and business



COLLABORATIVE LEADERSHIP

• Fosters collaboration for greater success

• Sharing and capitalizing on best practices



Your advantages:

To be confirmed depending on your level of seniority



Go go go! We can't wait to meet you

Profil du candidat
Expérience souhaitée : 2 à 5 ans
Diplôme requis : Bac + 5 et plus