Communication Associate Trainee

Description :

You'll be in charge of 4 core activities:

1. Running the Validation Dinners (VD) in their country
­Develop La Belle Assiette Jury members' community
Organise VD to test the new chefs: managing dinners planning, writing each event presentation blog posts, managing hosts, participants (sourcing journalists and bloggers) and photographers, dinners payments, and invitations delivery via specific websites.
Invite journalists or bloggers to our VD
Manage and qualify the photos and videos taken from these VD
Write and post VD reports on the company blog and social media
Reach monthly targets related to these dinners
2. Content and CRM
Create content adapted to the French market (optins and customers)
Publish it on the blog, emails, inapps, social medias and SMS (wherever relevant)
Collate and analyse current communications - messages and creatives - and ensuring SEO-friendly content and efficiency (A/B tests)
Execute, track and optimise any customer retention campaigns through a variety of media, including mails, emails, calls, SMS, or offline events
Set up content and trigger email campaigns (behavioral targeted campaign per cohorts) throughout the customer lifecycle to maximise returning rate
Create and coordinate all brand and product content creation (photos, videos, assets) - ensuring they are scalable in other LBA markets.
3. Social Media and community management
Execute the local social media and community management
Search social media for off-diary stories and content to curate some and engage in different communities
Create stunt communications and/or contests to boost our social media engagement and brand awareness
Report on social media mentions of the brand internally providing useful feedback to product and marketing teams
Check and upgrade the articles produced by the freelance copywriters before publishing them on the blog and promoting them on social medias
4. Organise communication events

Plan and execute communication events (on/offline) to gain visibility. Manage both logistics and communication for these


Our business developers organise multiple events in their country and sometimes need a hand. That isn't on the organisation side of the event, but in the execution (being at the event etc...)

You'll report to La Belle Assiette's Communication Manager (Franck Mitthieux) inside the Marketing team.

If you're interested, apply here https://www.smartrecruiters.com/LaBelleAssiette/90338958-communication-associate-trainee